The Israeli ambassador to Ukraine, who relocated to Poland after the invasion, posted an image of the new pub sign on Twitter on Monday and said the establishment was in Jerusalem.
The post has so far been liked over 16,000 times and retweeted over 2,400 times.
The bar’s owner said they wanted to take a stand after the war erupted in Ukraine, according to a Times of Israel report.
“We’ve decided to remove the sign and change the pub’s name,” the co-owner Leonid Teterin told local news, days after the invasion began.
The bar is located along downtown Jerusalem’s Jaffa Street and has been a popular spot for the Russian-speaking community for the past 15 years.
He continued: “We don’t want anything to do with an occupier. We condemn the war and support Ukraine and its people.
“Everything that has happened in the past few days has made us feel like we need to speak up.”
Teterin said that the name was never meant as a way of supporting Russian President Vladimir Putin or his policies but rather a gimmick.
He also added that he and the owners were never into politics and didn’t want politics in the bar.
“We have customers originally from Ukraine who thanked us for the support. They know we’re not politicians and never supported any war anywhere in the world,” he continued.
With the news of the pub dropping the name a week ago, social media users began suggesting Zelensky Pub, a name the pub has now adopted.
Newsweek has contacted Leonid Teterin for comment.
While this particular gesture of support may not impact the Ukraine-Russian conflict, a growing number of businesses have ended operations in Russia and may have more impact.
Visa, Mastercard and PayPal have joined this list of companies over the weekend, increasing financial pressure on Moscow.
On Saturday, fashion companies Zara and Puma also announced they would cease operations in Russia. Last week, Ikea also announced it would pause operations in the country following Russia’s invasion of Ukraine.
According to a Times of Israel report on March 4, Ambassador Michael Brodsky was to travel to Israel after sustaining injuries in a car accident on the way to Warsaw, in Poland.
Follow our live blog for updates on the Russia-Ukraine conflict.